XRAY.FM
Mission
XRAY puts a microphone to the best and most distinctive of Portland. We strive to create a culturally relevant center for ideas, music, and creativity in service of a more open media and a more just community.
Bottom Line for Portland
XRAY provides a purpose-driven alternative to traditional media formats in a place where three large corporations own the majority of the media available for us to consume. We don’t use an algorithm to tell you what you already like–your smartphone can do that just fine. We bring together a community of curators who can introduce you to stuff worth loving. Including great stuff produced right in your hometown.
We believe that radio is yours. Help us cement the future of independent community-focused media as a lasting institution in Portland–because Portland deserves media as fiercely independent as its people.
Quote
“XRAY has a kind of success that I think is unique and valuable beyond measure. You help people find their voice. Thank you for helping me rediscover mine.” --Volunteer Morning News Host
Diversity, Equity, and Inclusion
XRAY.FM is committed to fostering, cultivating, preserving, and amplifying a culture of diversity, equity, and inclusion that reflects and highlights the community we represent. We recognize that marginalized identities are underrepresented in the radio, broadcast, and audio/podcast industries; we strive to correct this inequity by prioritizing participation from BIPOC, women, and LGBTQ+ artists in our programs with a goal of amplifying the voices that corporate consolidation of media has shut out.
We’ve put our values into action through teach-ins highlighting women & femmes + Black voices, developing publicly accessible media education and access programs like our audio gear and training library, providing fundamental resources to launch The Numberz KNUM 96.7 (The Black Music Experience for Black Portland), and consistently handing the microphone to marginalized groups through PSAs, programs, news, music, and discussion.
Incentives
LAST CHANCE MATCH! Thanks to 2 generous supporters, all gifts made on 12/31 will be matched up to $1,500!
All donors who give $60+ will become a member of XRAY for one year! Members receive periodic perks such as member-exclusive merchandise items, discounts on annual merchandise, access to exclusive giveaways, and discounts on XRAY events.
Partner(s)
175+ Give!Guide Nonprofits
For 7 years, XRAY has had an annual tradition of giving away airtime en-masse to participating Give!Guide nonprofits in the form of PSAs produced free-of-charge and aired at minimum once per hour throughout November and December. Over 700 PSAs have been produced and aired since the project's inception in 2017, and a record 175 organizations are participating for 2023.
XRAY.FM is in the Creative Expression category which is sponsored by The Oregon Cultural Trust.
They're a little-sized organization with activities in Clackamas Co., Multnomah Co., Washington Co. and beyond.